A Stylist on How to Achieve the “Bubble Blowout” Look

There’s something to be said about looks that stand the test of time. The ever-classic blowout has never left our hearts and minds—even years after it gained popularity in the ’90s. (We can thank supermodels like Claudia Schiffer and Cindy Crawford for that.) While the OG blowout remains a favorite among celebrity stylists today, that hasn’t stopped them from playing around with it and creating updated, elevated takes on the style. For 2026, celebrity stylist Dimitris Giannetos is envisioning a new kind of blowout: the bubble blowout.

This easy-to-achieve style is great for when you want to look polished without going to the salon. Giannetos styles everyone from Ciara, Demi Moore, and Kim Kardashian to Penélope Cruz and Amal Clooney, so it’s safe to say he knows what he’s talking about. I asked Giannetos to dish on the details of this 2026-ready style. For everything he had to share, including how to achieve the look, keep scrolling.

What is the bubble blowout?

Amal Clooney wearing a bubble blowout.

We’re all familiar with a regular blowout. At this point, it’s such a staple style that everyone and their mom wears it. It first gained massive popularity in the ’90s among supermodels both on and off duty. More recently, it even sparked updated iterations, like weightless fluffy hair, that add body and dimension to strands without relying too heavily on products. The bubble blowout, however, is the iteration that Giannetos says will take 2026 by storm. He see this style being major, especially as we move into spring, for a few reasons. “It looks glamorous and instantly elevates any look,” he says. “And it’s an easy style to achieve!”